Identity / Logo Design

By Gareth Coxon, 12 Jul 11

Yuju Identity Design

We recently worked on the identity design for online fashion and costume jewellery company yuju.
The client required a simple, friendly logo that made full use of the rounded nature of the letter forms.

We worked on extending and looping the letter forms creating a joined up stream also used in a repeat pattern for packaging and wrap sheets. (more…)


By Gareth Coxon, 4 Jul 11

Identity Design Process – WeberTek

In the early part of this year we had the absolute pleasure of working with Stephanie at Webertek on a new brand identity, stationery and ebook design.

Here’s a little background on the company…

Webertek Ltd was founded by Stephanie Weber in May 2008 and has been providing IT Consultancy and Internet Marketing strategies for corporate and public sector clients ever since. Passionate about helping their clients generate increased leads which convert to sales via their online branding and presence. (more…)


By Gareth Coxon, 24 Apr 11

If logos were brutally honest…

 

What if we lived in a world where brands had to be honest about the content of their services and products?

That’s the world that Swedish based designer Viktor Hertz has imagined with these brutally honest versions of well known logos. You can see the whole set over at designerscouch.org (more…)


By Gareth Coxon, 12 Apr 11

Identity Design to help Shire Heroes

Dot Design recently had the pleasure of undertaking some charity design work with Sarah Olney at So Direct for Shire Heroes.

We worked with Sarah to design the above logo to support the event, here’s some more information detailing what Shire Heroes is all about…

“Shire Heroes is raising money to support members of the Armed Forces who have been wounded in the service of their country, their dependents and for those who have left the services and have fallen on hard times. It’s our way of showing we care for ordinary people, like us, doing extraordinary things in the service of their country, as part of their ‘job’.

There are many voluntary organisations helping to raise money to care for wounded soldiers and we know that more is always needed. We also know that there are many demands on people’s time and money so we are both humbled and grateful for the support we’ve received from many dedicated people living and working in and around Northamptonshire, for their time, money and commitment to help us raise our target of £25,000″

We are passionate about what we are doing and have made many friends along the way. Join us! You can commit anything from ideas, to coming to our Armed Forces Summer Ball on 24th June, and to pledging something that “money can’t buy”.

If you are interested in supporting Shire Heroes make sure you visit their website at www.shireheroes.org.uk