Great design can increase business, engage people, raise awareness and results.
With “Success Stories” we are showing some of our own case studies where our design work has had a positive impact on a business and where its had a proven measured success in terms of raising the profile, increasing business or gaining a larger audience. This page will be updated regularly.
CASE STUDY 1:
I’m A Scientist Promotional Material and Website Design
Dot Design worked with Gallomanor to design the identity, promotional material and website for I’m A Scientist Get Me Out Of Here. Here are the results of the evaluation they carried out after the project.
2008 evaluation of website report.
“The website stats are amazing – we’ve seen a 40% increase in time spent on our site and number of pages viewed per visit since Gareth re-designed our site. He’s made the site so much more appealing, and much easier to navigate around.”
The I’m A Scientist website also went on to win an award
Award is the ‘People’s choice award’ in public engagement on science and technology issues.
“The ‘People’s choice award’ is jointly awarded by Sciencewise and Involve. It will honour the best project to involve ordinary people in science and technology issues over the recent years. And who gets the award is decided by you, members of the public and those who actually manage public engagement projects, rather than a small group of experts.”
Overall website statistics:
“What is very noticeable is that users are spending far more time on the site, and viewing more pages while they are there. Both metrics are up by 40% – a dramatic rise. When we surveyed young people, 68% said that they visited the site in their own time, after having been introduced to it at school. That’s up from 50% last year.”
We have re-designed the site since last year, making it easier to navigate, and more visual and up-to-date. New elements include adding the gallery along the top, tabbed browsing on councillor pages, easier to use FAQs and a Latest Questions teaser. We feel this improved design is the most likely reason for the longer visits and greater use of the site.
