Posts Tagged ‘stationery design’

By Gareth Coxon, 13 Apr 11

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By Gareth Coxon, 6 Feb 11

Brand Identity Design Process – Progressive Legal

Progressive Legal have been providing training to the Legal Profession since 1995. The business started from the  Managing Directors house  and now employs 14 members of staff working out of their Head Offices in Keynsham, Bristol.

Progressive Legal work with over 25 Tutors and over 26 Course Co-ordinators. They provide a high quality service to their clients and constantly research, monitor legal issues to enable them to provide courses which are current, relevant and delivered in an efficient and enthusiastic manner. Their priority is to provide cost effective high quality training.

When Dot Design initially talked through the project brief it was clear that this was to be an evolution of the existing brand identity design. Progressive Legal wanted to retain certain graphic elements such as use of blues and exploration of the original ‘P’ arrow device as seen below. The client was also keen to use the sky imagery that had been put in place in previous material to build on it’s existing brand image rather than starting a fresh. You can see the literature design at the bottom of this post. (more…)


By Gareth Coxon, 10 Oct 09

Great design I’ve seen this week – No:1

oloves1

Some very clever naming and packaging design going on here, Oloves reminds me of ‘Innocent’ a little. The designers here have created a name and identity that links nicely and I can see this being a success with this alone. (more…)